The Loading Bay
Podcasts, videos, and articles sharing what operators and technology providers are actually doing. Implementation stories, trial results, and the lessons that don't make it into press releases.
ARTICLEMarch 31, 2026
The Physical Internet: The Coolest Logistics Idea You've Never Heard Of
The Physical Internet says we should redesign how goods move by borrowing the architecture of the digital internet. Standardised containers, shared hubs, smart routing. And if you're running freight through a pallet network, you're already doing a version of it.
VIDEOMarch 23, 2026
Would 400+ Miles of Range Change the Maths for Your Operation?
The Windrose Global E700 stopped by Welch Group HQ in Duxford as part of its UK tour. Centre-driver cab, 729kWh battery, 700km+ claimed range, MCS-ready. We had a look around. 🔗 Connect with Jamie Sands: https://www.linkedin.com/in/j-sands/ 🔗 Windrose Website: https://windrose.tech/ 🔗 Twenty
ARTICLEMarch 22, 2026
The Bottleneck Isn't the Truck
Subsidise what is shared, scarce, and slow to build. If that single principle shaped UK freight decarbonisation policy, we'd be in a very different place. Instead, the centre of gravity is still stuck on "help me buy a truck". The Plug in Truck Grant was topped up again on 6 January 2026, with discounts up to £120,000 for the heaviest vehicles and funding extended to March 2026. That helps early adopters. But it does not solve the bottleneck that actually determines pace of adoption: power availability, cost to serve, and reliability.
ARTICLEMarch 9, 2026
The Quiet Land Grab in Logistics, and Why Independent Operators Need to Pay Attention
Something is happening in logistics that most independent operators aren't tracking closely enough. The big tech players are building vertically integrated logistics networks that will be very hard to compete with once they're established. And they're doing it at a pace that should make anyone running a fleet sit up.
ARTICLEMarch 2, 2026
Megawatt charging: enabling electric long-haul trucking?
The Megawatt Charging System (MCS) is being positioned as the critical infrastructure breakthrough that makes electric long-haul trucking operationally viable. But is it the answer operators have been waiting for, or just another layer of complexity in an already confusing transition?
PODCASTFebruary 23, 2026
Can Drones Cut Rural Delivery Costs for Operators?
Most logistics operators are still delivering a handful of parcels to remote villages using two-tonne vans because that's the only option they've had. But what if a drone could do it faster, cheaper, and with a fraction of the energy? In this episode, Jamie Sands talks to Etienne Louvet, founder and